It’s been four years since I started the Clever PM blog, mostly as a way to keep up my skills during a downturn in my career. I never imagined that this blog would reach thousands of people a week, that my newsletter would exceed industry standard open rates every single month, or that my Twitter […]
What’s Your Core Competency?
I’ve always been a big fan of the concept of a “core competency” or “distinctive competency” — the one thing that you, your product, or your company does better than anyone else, and that is difficult to easily replicate. Unfortunately, I find that far too few organizations really understand, at a deep level, what this […]